Dear Afrocentrists, ‘African Prints’ Are Not from Africa

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I have had a lot of inquiries about the Kente fabrics we sell at Dziffa.com, with some asking just why our prints are so expensive when other outlets are selling them for a quarter of the price we are offering them for. I want to address this by first by saying that most of the “African prints” you buy are not made in Africa. I am going to use the picture above to address this topic.

The fabric I’m wearing on my body is called “Kente.” It is made from cotton by skilled artisans and hand-woven in the manner that spiders weave their webs. It is very authentic. You can have them for decades and they will still look brand-new. Six yards of Kente can take about one week to make as every part of it is unique, requiring a lot of focus, skill, and manpower.

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african print dresses

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